How To Look After Your Skin In Your 30's And Why It Shouldn’t Be Scary

Reaching your thirties is an amazing milestone but it also means dialling your skincare up a notch to help keep your skin healthy and glowing. The most important thing to keep in mind is don’t panic. Reaching your thirties and seeing signs of ageing has definitely felt daunting to all of us but everyone’s skin evolves over time, this is an inevitable and natural part of your skin journey. Your collagen production and cell turnover naturally slows down which can enhance the appearance of wrinkles, dullness, uneven skin tone or even cause new skin concerns like acne, dryness or oiliness to appear. So it’s only fair to give your skin a helping hand to help it bounce back and ensure it stays healthy. So here’s 3 of the most simple and effective ways to look after your skin in your 30’s:

Start early

Fine tuning a preventative skincare routine before you start seeing any wrinkles will help protect your skin and minimise long term damage. Products containing natural ingredients like hyaluronic acid and vitamin C are universally amazing for protecting against premature ageing and maintaining your skins barriers. 

ANTI REDNESS BUNDLE ($175)

Our Anti Redness Cream Cleanser, Dynamic Duo Anti Redness & Pigmentation Serum and our Green Tea Infused Hydrating Moisturiser is an incredible trio providing all the natural ingredients you need to get your skin glowing as your skin elasticity inevitably begins to decline.

Our Anti Redness Cream Cleanser is incredibly hydrating, featuring natural hydrating ingredients such as Jacaranda and Elderflower. Our Dynamic Duo Anti Redness & Pigmentation Serum is a beautiful serum, packed with Papaya, Liqorice and Niacinamide to hydrate, plump any emerging fine lines, and even out your skin tone thanks to it's skin lightening properties.

Our Green Tea Infused Hydrating Moisturiser is a powerhouse product for hydrating and nourishing your skin’s protective barrier, as it's packed with Green Tea, Hyaluronic Acid and Desert Lime that’s naturally Vitamin C dense. 

However, everyone’s skin is different so you want to establish a routine that’s also tailored to your skin type and any pre-existing concerns. Our skin specialists are available via live chat or DM for personalised consultations to help you understand what's best for your skin. 

Protect your skin from sun damage

Sunscreen is already a non-negotiable for your overall health but when you reach your 30’s, sun protection becomes even more crucial. As your skins ability to recover from environmental damage slows down, allowing harmful UV rays to wreak havoc on your skin. We recommend sunscreens that are broad spectrum with an SPF rating of at least 30 and to reapply throughout the day for optimum protection. Consistent sun protection will help fight premature ageing and minimise the appearance of dark spots, fine lines and wrinkles.

Renew your skin with gentle exfoliants

If you’re noticing your skin is becoming more dull or dry, this is because your skin cell turnover is slowing down and your skin is struggling to restore itself and retain moisture. Incorporating gentle exfoliants will help kickstart your skin’s renewal process and also help ensure products are deeply absorbed. However, it’s important to not over-exfoliate with abrasive physical exfoliants as this can actually cause more damage and aggravate skin concerns.  We recommend natural exfoliants like Papaya or Australian Pink Clay, which are incredibly gentle and effective. 

DOUBLE MASK COMBO ($140)


The Next Level Nourishing Australian Pink Clay Mask With Vitamin C is the ultimate skin treat for your 30’s, as it gently exfoliates and rejuvenates your skin for a softer, plumper and more radiant finish. We blended Australian Pink Clay with Kakadu Plum and Aloe Vera for the ultimate formula that directly targets signs of ageing to help keep your skin healthy and bright.

Consider Sleep With Me Hydrating Gel Mask a big drink of water for your skin. Incredibly hydrating and cooling, this gel-based mask contains vegan hyaluronic acid and a plant-based peptide to provide even the most dehydrated skin with moisture. Working best if stored in the fridge, the peach and chamomile extracts assist in soothing redness and inflammation and improves the skin's elasticity. Once applied, the vegan hyaluronic acid literally melts into your skin as you sleep to wake up with an incredible boost of hydration.

These 3 steps will help you protect and revitalise your skin whilst adjusting to any changes you may come across in your 30’s. However, it’s important to remember that these phases of your skin journey are completely natural and to not pressure yourself to feel you always have to look perfect. Here at Ava Society, we believe it’s not about perfection, it’s about staying healthy and these simple steps will help your skin health reach it’s fullest potential.